Paris and Warsaw Franchise Expo's Update

Location, Location! / Franchise Expo Warsaw is held at the Palace of Culture and Science in Warsaw.
The two biggest international trade fairs in Europe have confirmed their return in 2021 following Covid-19 disruptions last year.

After more than a year of restricted travel, lockdowns and newly imposed rules, the Paris and Warsaw trade fair organisers are have confirmed they are set to move forward with their respective shows this coming Autumn.

Both hosts are keen to make up on lost time by bringing you hundreds upon hundreds of local and international B2B and B2C exhibitors - plus a whole lot more!

Coming off the back of a European summer with the global vaccine rollout there is a great deal of optimism being signalled by governments that it’ll be business-as-usual for the two biggest key events of their kind in Europe.

Currently both teams are working tirelessly to implement government led measures and complying with any restrictions so they can operate in the best way possible for the 45,000 people expected across the two events in Autumn.

The rules of delivery for the Paris and Warsaw expo’s both rely on government updates which are expected to be finalised in the summer – so stay tuned.

Warsaw Franchise Fair organiser and director of Profit Systems, Michał Wiśniewski is excited for the expo’s 2021 international return after having to operate a scaled back local based event last year. – It’s of course an invaluable event that connects businesses with clients from all around the world – said Mr Wiśniewski. – The show is important for economic growth... There is nowhere else you can find so many opportunities under one roof.

Franchise Expo Paris event organisers, Reed Expositions said that despite global financial woes, franchising is a resilient model and a formidable tool for the economic recovery. “Our role, more than ever in these difficult times, is to support our members and future franchise candidates in order to support them in the development of their business,” they said.

Franchise Expo Paris

Franchise Expo Paris, runs from the 26th to the 29th of September, 2021. This is the 39th instalment and will be held at the Paris Expo Porte de Versailles in the city of Paris, France.

Known as the biggest franchise expo of its kind in Europe, this show will welcome more than 400 French and international brands. There will be international pavilions from the USA, Italy, Taiwan, Brazil, Malaysia, Russia, Quebec, etc., with over 35,000 keen business minds expected to attend the four-day show.

They will also have around 100 workshops and conferences for future entrepreneurs. Helping them learn and shape their projects. There will also be entrepreneurs’ associations present who are there to support, inform and train future franchisees.

Franchise Expo Paris will be supported this year by a digital platform that will be available for both exhibitors and visitors who might not be able to attend show. Those who sign-up will be able to experience Franchise Expo Paris from home via webinars and business meetings with brands and other feature exhibits.

This year’s expo also has a dedicated program for investors, master/multi/pluri-unit's franchisees, who want to find a brand to implement in their country. They will offer personal assistance to find and meet the right exhibitors, either face-to-face at the show, or virtually.

For more information on Franchise Expo Paris go to

Franchise Expo Warsaw

Franchise expo Warsaw runs the following month, from the 14th to the 16th of October, 2021. Now presenting their 19th instalment, the fair will be held at iconic, Palace of Culture and Science in Warsaw, Poland.

Eastern Europe is still one of the greatest growth markets in the world, with Poland leading the charge. This makes the Warsaw Franchise Expo a prime place to exchange contacts and meet potential business partners. It is a truly excellent opportunity for franchise companies to meet potential franchisees and develop their businesses in the region. Expo visitors are mostly entrepreneurs and SME owners who are looking for good franchise opportunities. 

Over three action packed days, the Franchise Expo Warsaw will showcase over 200 franchise brands both local and international, bringing in approximately 7,000 visitors through the gates.

Organizers of Franchise Expo Warsaw, and PROFIT system - a consulting company specialized in franchising – will bring to the show, The Training Forum; a series of workshops with business leaders and experts from the franchise market. It is an opportunity for participants to deepen their understanding about running your own business, though expert knowledge and real-world experiences.

If you want more information about attending or booking a stand as an exhibitor, check out for more information.


Experience for yourself / With hundreds and hundreds of exhibitions there really is something for everyone at the show.

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