The Real Pizza Company

Information about the franchise system

The Real Pizza Company is a leader in premium pizza in the UK offering takeaway, home delivery, or dine-in pizzas prepared in traditional wood-fired or gas-fired ovens, guaranteeing the highest artisanal quality, flavor, texture, value, and excellent service.

Our Pizza Mission

To create the absolute best artisan pizza, baked in a wood-fired or gas-fired oven. To infuse every pizza with the flavors our customers crave, both traditional and new. To proudly offer fresh ingredients, artisanal preparation, and superior service because we love what we do. To create a unique experience of taste and value that guarantees our continued success because our customers love it too.

Our Franchising Mission

To make it easy for every franchisee, regardless of experience, to replicate our proven business and authentic product—so they can achieve the same success as we do. Provide excellent organization, supplies, training, and support that are effective, ethical, fair, regular, accessible, and valuable – ensuring everyone receives the help they need, when they need it. Support franchisees' goals in terms of profit, growth, and lifestyle.

European Plans

We are seeking a master franchisee who will have exclusive rights to expand The Real Pizza Company throughout his country. We are a flexible company, our franchise partner can test the concept opening a model restaurant in his country within a single unit franchise agreement. Such franchisee will be eligible to apply for a master franchise in the future.

Company owned units

United Kingdom: Crawley, Copthorne, East, Grinstead, Horley, Horsham

Franchise units

• United Kingdom: Royal Tunbridge Wells, Sutton Coldfield, Worthing, Bournemouth, Leicester, South Croydon, Tonbridge, and 20 more locations opening in 2026
• Ireland: Dublin (opening in 2026)
• India: Master franchise in Bangalore

more photos

1/9

Information for franchisees

• Full support from the founders/directors.
• Support at every stage of the business launch process, from site selection and design to comprehensive operating instructions and training.
• Introductory training includes visits to the UK to familiarize yourself with the stores and products; training for artisan pizza chefs; staff training; food safety, POS/inventory control system, and delivery route optimization technology.
• Assistance in acquiring all equipment, initial inventory, and marketing activities. A proven business model that helps avoid costly mistakes for franchisees.

Unique Advantages of Our Concept

• Secret Dough Recipe
• Wood- or gas-fired ovens for excellent taste
• Authenticity – the best flour and tomatoes
• High-quality ingredients – no processed products
• Intriguing menu – side dishes/desserts
• Innovative and diverse products
• Loyalty programs
• Insulated bag technology/route optimization and driver management software

Expected total investment

The total investment value depends on the specific location and is no less than €50,000. Financing can often be arranged for the equipment purchase. We help prepare a detailed investment plan. Key elements include:

• Restaurant equipment, training, marketing, and supplies
• Premises renovation, depending on the location
• Initial franchise fee: single-unit franchise with territorial exclusivity
• Master franchise initial fee with country exclusivity

Basic requirements of the concept

• The most important quality of the ideal partner is a passion for pizza!
• Experience in the restaurant or retail industry, with an interest in excellent customer service
• Highly motivated and committed to developing/opening new locations
• Young investors with operational potential are welcome
• Contact with property owners or developers with attractive locations with significant demographic potential

Information about franchisor

The Real Pizza Company Ltd

Unit 11, Lloyds Court, Manor Royal, RH10 9QU (near Gatwick airport) therealpizzacompany.co.uk