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What is a franchise?
Franchise basics | 2021-03-23

What is a franchise?

Franchising is the methodology of business which involves a franchisor, who has an established brand and trademark, who licenses the brand name and business system to a franchisee.

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The definition of franchising
Franchise basics | 2021-04-09

The definition of franchising

​Franchising is a style of business cooperation between independent entrepreneurs. Put simply, a franchisee pays the franchisor a fee to use their ...

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Franchise package
Franchise basics | 2021-03-24

The franchise package

A franchise package, otherwise known as a franchise license is at the heart of every franchise system. It contains the franchisors complete...

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Types of franchises
Franchise basics | 2021-04-26

Types of franchises

Franchise systems can be broken into sub-sections for a better understanding on how they specifically operate. This includes types of business...

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International franchising
Franchise basics | 2021-04-28

International franchising

The idea of tapping into new global markets is financially appealing to any ambitious business owner.

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The European Code of Ethics for Franchising
Franchise basics | 2021-04-01

The European Code of Ethics for Franchising

The European Franchise Federation gave itself a mission in the early 1970’s to bring clarity to the rights & obligations in a franchise contract b...

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What is master franchising?
Franchise basics | 2021-05-25

What is master franchising?

Master franchising is used to accelerate business growth in a whole new region with minimum resource commitments.

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The World Franchise Council
Franchise basics | 2021-06-23

The World Franchise Council: Everything You Need to Know

The World Franchise Council is the leading platform for fostering collaboration and cooperation among international franchise associations.

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The Top 10 Franchising Books
Franchise basics | 2021-06-28

The Top 10 Franchising Books

If you are thinking about purchasing a franchise or franchising your own company, these books are a great place to start.

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