Smart coffee business

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Latte Coffee To Go was created to meet the demand for convenient, high-quality coffee solutions in busy urban spaces. The brand offers a fully automated self-service station that delivers freshly brewed 100% Arabica coffee with natural milk—no powders, no compromises. Each machine is locally connected and equipped with real-time telemetry and a fiscal system, giving franchise partners total control and transparency over every sale and performance indicator.

Unlike a traditional café, this model requires only one square meter of space, operates without staff, and eliminates the daily challenges of managing a team. Maintenance is simple, operations are automated, and the Latte team provides full technical support, ensuring consistency and reliability in every cup.

Low investment, high eturns

One of Latte Coffee To Go’s strongest advantages is its financial accessibility. Starting from just €3,000 + VAT, franchisees receive a fully equipped machine, training, and ongoing support. With no marketing fees and a royalty of only 5% of turnover (or a minimum of €100 per month), the concept ensures predictable and transparent costs.

Thanks to low overhead and the absence of rent for large premises or employee salaries, most partners recover their investment within 6 to 12 months, depending on the location. The model’s efficiency allows rapid scaling—many franchisees expand to multiple machines within the first few months, taking advantage of growing demand for on-the-go coffee solutions in offices, malls, and transport hubs.

Quality, control, and ongoing support

Despite its simplicity, Latte Coffee To Go never compromises on quality. The machines use locally roasted specialty-grade coffee and natural milk, producing barista-quality beverages at the touch of a button. Each unit includes an automatic cleaning system that ensures hygiene and consistent performance, even in high-traffic locations.

Franchisees benefit from complete installation, training, and personalized support from the brand’s experts. Through Latte’s dedicated franchise community, partners can exchange experiences and best practices, creating a dynamic network of modern entrepreneurs redefining how people enjoy coffee on the go.

Author

Marian Bomba

Journalist