Fixed charges / Franchisees also contribute ongoing fees to support the brand’s development: a 7% royalty fee from monthly turnover and a 3% marketing fee, both calculated on gross revenue.
Thursday
2025-10-23
Dentakay offers an advanced dental clinic franchise model combining innovation, training, and profitability in the growing European oral care market.
 

Dentakay is an international dental brand founded in Istanbul, Turkey, that has built a strong reputation through high-quality treatments, patient-centered service, and advanced dental technology. The company specializes in comprehensive dental care including implants, orthodontics, and cosmetic dentistry, and has become a benchmark for dental tourism in Europe. What makes the Dentakay franchise truly unique is its integrated operational model — franchisees benefit from the brand’s know-how in patient acquisition, clinical management, and digital marketing. This end-to-end support enables new partners to build profitable dental clinics with consistent standards of care and brand recognition.

Expanding beyond Turkey

The Dentakay franchise network is headquartered in Istanbul, where the brand manages several flagship clinics. The company is now expanding across Europe, focusing on key markets such as Germany, the United Kingdom, Spain, and Central and Eastern Europe. The brand’s strategy is to establish a recognizable and trusted presence across major European cities, leveraging the demand for professional, aesthetic, and affordable dental services.

Joining the Dentakay network

Becoming a Dentakay franchisee begins with an online application through the company’s website, where potential partners are assessed based on professional background, financial capability, and location potential. Once approved, franchisees sign a detailed agreement and receive full support to open and operate their clinic. The required financial commitment varies with the size and capacity of the facility. The company specifies that the initial investment starts from approximately $5,000 per dental chair, including equipment and setup. Franchisees also contribute ongoing fees to support the brand’s development: a 7% royalty fee from monthly turnover and a 3% marketing fee, both calculated on gross revenue. These fees cover continuous training, branding, and marketing campaigns to attract both local and international patients.

Dentakay ensures a smooth onboarding process for each partner. New franchisees receive comprehensive operational and clinical training, assistance with recruitment of medical and administrative staff, and access to the company’s proprietary CRM and digital marketing systems. Franchisees also benefit from Dentakay’s international advertising network and the established reputation that attracts dental tourists from across Europe and the Middle East.

Growth, responsibilities, and profitability

Owning a Dentakay clinic requires active involvement in daily operations and strict compliance with the company’s quality and hygiene standards. Franchisees are responsible for managing local staff, maintaining financial discipline, and ensuring top-tier patient care that reflects the brand’s global reputation.

While exact earnings depend on clinic size and market location, Dentakay highlights a high return on investment potential thanks to its established flow of dental tourism clients and strong brand awareness. The company estimates that properly managed clinics can achieve full payback within a short period due to strong patient demand and effective marketing.

Looking ahead, Dentakay plans to open new franchise clinics throughout Europe, particularly in Germany, the Netherlands, and Poland, reinforcing its position as one of the most dynamic dental networks on the continent. With a proven business model, transparent fees, and comprehensive support, Dentakay represents one of the most accessible and promising dental franchise opportunities currently available in Europe.


Required financial commitment / he required financial commitment varies with the size and capacity of the facility. The company specifies that the initial investment starts from approximately $5,000 per dental chair, including equipment and setup.
Journalist